Wednesday, November 07, 2007

E-Day Minus 363

ILLUSTRATED- Less than a year from the election, there are a few things about campaigns that conservatives and Republicans seem to understand better than Democrats.

National Security Issue- A lot of this is style. Voters want to know that if we are hit again, or are threatened with an immediate hit, a Democratic President will strike hard, from one end of the Earth to the other. Then, and only then, with that threshold is met will the American people listen to our plan for the world and reshaping the military. That comes from stage presence, and elocution. Yes, you must act like a drama coach as a political consultant.

Judiciary- I am now realizing how sophisticated conservative voters are about courts. We need to communicate that Jurists are the key to setting the parameters of governance. The legacy of judicial appointments is just as important as who is elected president.

Role of government- To serve the public interest. Taxes are our dues as citizens.

How to campaign- Run a campaign like a business. Both the operational and marketing sides. That should be the tone set by a campaign manager. It is not a place for volunteers to find their identity, nor a place for consultants to promote their own careers.

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